Why are email newsletters so effective
« Previous EntriesHow to keep your email newsletter database clean
Wednesday, October 1st, 2008Earlier this week I blogged about why it was so important to keep your email newsletter database clean and up to date.
But I know from my own experience, that going through your bounced emails and undelivered emails is a right royal pain in the .. well, I am sure you know what I mean! But [...]
How clean is your email newsletter mailing list?
Monday, September 29th, 2008Keeping your email newsletter mailing list clean and up to date is important.
Why? Well, there are 2 main reasons:
A clean and up to date mailing list helps keep your deliverability high. When your list gets old and people’s emails start to bounce because they are no longer valid, it can affect the delivery rates of the rest of [...]
Email Newsletters don’t have to be just one send wonders
Thursday, September 25th, 2008An email newsletter is, quite obviously, a method of communicating and building a relationship with a potential client via email. You spend the time writing an article, a welcome note and coming up with the offer you intend to make in the newsletter.
You spell check, make it look pretty, add a picture if you are [...]
Email Newsletters: Are they different from email marketing?
Tuesday, September 16th, 2008There is a lot of jargon around about what an email newsletter actually is. And I do believe that many people who run their own business get confused over whether an email newsletter is email marketing.
It seems that many of you don’t want to become email spammers (and quite right, too!) yet still want to [...]
Once you start an email newsletter, do you have to keep sending it out?
Wednesday, July 9th, 2008Once you get started with an email newsletter, there is often a feeling of obligation to keep sending one out.
I received an email from one How to do Email Newsletters subscriber yesterday stating that, because of a change with franchise she was working under, she was going to have to re-brand but was worried about sending out an [...]
